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Cord Cutting and TV service : what’s really going on ?

With all the talk of cutting cords and replacing one service for an-other, one might think households are shifting their viewing habits away from television to other con-sumer electronic (CE) devices. However, the television remains the most popular device for view-ing content. CEA research finds nine in ten (93%) of households view content on a television, fol-lowed by computers (49%), car video entertainment (13%), cell phones/smartphones (13%) and MP3 players (11%). While viewing content on computers (all types) is growing, the television remains the central CE device for viewing television content.

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